Some experts who study the impact of brand backlash doubt the entertainment giant will suffer in the long term, but that doesn’t mean it has nothing to lose.
Public and private media under fire
VFX workers have been speaking out about the pressure and poor working conditions at Marvel for years now.
The press is blaming the young and very online actor Rachel Zegler for Snow White’s dismal box office showing. But Zegler’s performance as the original Disney princess is the only bright spot in an otherwise cynical cash grab.
It didn’t need to. It shouldn’t have. But there’s a big reason why it thought it must.
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“The magic starts to fade away and you’re just left with not being able to pay rent, permanent injuries, and management who doesn’t value or respect you.”
The unions raised the need for antitrust enforcement, and the Biden administration’s top antitrust cops paid attention. The one-two punch of simultaneous WGA and SAG strikes, for the first time in 60 years, has stalled out virtually all productions.
Two diametrically opposed groups of people, operating under two totally different definitions of “the enemy,” cannot unite in any meaningful sense.
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